P-BRUINS ANNOUNCE PARTNERSHIP WITH AARON'S

P-Bruins Opening Night at The Dunk Friday, October 8

Providence, RI - The Providence Bruins are proud to announce today that Aaron's will be a Team Sponsor for the 2010-11 season.

Through this team sponsorship, Providence Bruins fans will have the opportunity to learn about Aaron's products and services throughout the season.  Aaron's will have an on-site presence at the Dunkin' Donuts Center at P-Bruins games throughout the season and will be involved with special community events including the annual P-Bruins "Toys for Tots" collection, which takes place at two home games in December.

"Aaron's is very excited about our partnership with the Providence Bruins.  Aaron's like to align themselves with organizations that are value-based, and we believe this is a perfect fit," said Mark Key, District Manager of the Rhode Island Aaron's stores.  "We know that the Providence Bruins strive to be involved in the community, and so do we.  Aaron's has the opportunity to give back to the community through ACORP (Aaron's Community Outreach Program), which allows qualifying stores to donate $500 to a community organization of their choice." 

"The Providence Bruins are proud to partner with Aaron's for the 2010-11 season," said the team's Vice President of Customer Relations, Kevin Boryczki.  "Aaron's is a very well-recognized business in Rhode Island and we are excited to be affiliated with them."

Aaron's, Inc. is a publicly traded company (AAN and AANA symbols on the New York Stock Exchange) that today has more than 1700 company operated and franchised stores in the United States and Canada. Aaron's operates under the names Aaron's Sales and Lease Ownership, Rimco Custom Wheels Tires Accessories and More, Aaron's Office Furniture and has 16 Fulfillment Centers and 11 manufacturing plants known as MacTavish Furniture Industries.

Aaron's is the industry leader in serving the moderate-income customer, offering affordable payment plans, quality merchandise and superior service. Aaron's has been responsible for many of the industry's most successful and innovative marketing, operational and manufacturing programs.

The stores in Rhode Island are part of the franchise SEI/Aaron's, Inc., which is the largest franchise in the Aaron's, Inc. system with 85 stores in 9 states.

The P-Bruins will open the 2010-11 season at The Dunk on Friday, October 8 at 7:05 p.m.  Information on Providence Bruins season ticket packages and flex tickets is available by calling the team ticket office at (401) 273-5000 or by logging onto the team website at providencebruins.com.